The title tags you use for your website are very important and should be an integral part of your SEO strategy. The page’s title tag shows up in the search results and influences how high your site will rank for a particular search. Make sure your title tag includes your page’s keywords that people are […]
7. Use a sitemap, especially if your site is large and extensive. Sitemaps are the core of Search Engine Friendly Design and search engines love them. Sitemaps give visitors and search engines an organized and understandable guide to what’s on your site. 8. Make sure the site address is simple and indicative of the company, […]
5. Use your keywords throughout the site’s content, especially in the page’s title tags. Remember those keywords you researched? Use them here. Don’t stuff the content full of keywords though, because the search engines will see this. 6. For physical companies (not virtual) keywords must include location. If the clientele is local, use the local […]
For the past year, I’ve been studying SEO and SEM. In that time I’ve read countless articles, blogs, essays, comments and pretty much everything I could find for tips on how to get higher rankings and greater exposure for my sites. The amount of information out there is overwhelming! So to make things easier for […]
Life would be nice and easy for SEO practitioners everywhere if all the search engines used the same signals to rank your website Maybe not easy but definitely a lot simpler. The first rule of SEO: nothing is ever easy. Google is the ruler of the internet and all things search engine. We all know […]
Search Engine Optimization is the practice of increasing your website’s position in the search engine’s results pages, thereby increasing your traffic from the search engines and increasing your visibility. While the SEO language isn’t as technical as in web design or programming, some of the terms can have you scratching your head as you delve into the […]
I recently did a search engine optimization audit on a new client’s website. They had just ended their contract with their previous SEO company and were looking for a fresh perspective. As I loaded their site and began to delve into it, I noticed a few things that were probably holding them back in their […]
Unless you’re living under a rock, you should have already caught the breeze that Google has again shaken up the internet marketing community. The most recent Penguin update caused some webmasters to have mixed reactions. Others felt they were again smitten by the update, while some chose to be nonchalant about it. As always, the […]
ICANN recently introduced a slew of new generic top-level domains beyond the old standards of .com, .net, .org, and the other domain extensions to which we’ve grown accustomed. Many local businesses are wondering what effects these new gTLDs will have on their site’s ranking, should they choose to implement .museum, .love, .gallery, or one of […]
Before a new site goes live, it’s always wise to have the SEO specialist check it over to make sure the basics are covered and the site can hit the ground running. While most designers and developers are awesome at designing and creating, they’re often too busy to pay attention to the SEO side of […]